Social Media Tool Kit

Welcome to #ChooseGrowth — an initiative focused on raising awareness that trauma doesn’t have to be the end of the story.

For far too long society has focused exclusively on the negative impacts of trauma and struggle. The narrative is dominated by ideas of dysfunction, disorder, and diagnosis. This language can feel debilitating — a label too heavy to carry. The result: we are left feeling permanently diminished and damaged; a victim to the worst experiences of our life.

It’s time to change the conversation. To shine a light on the possibility of growth in the aftermath of trauma — how struggle can be a catalyst for profound growth and transformation

Objective: Through our community we will grow support and awareness of the possibility of growth in the aftermath of trauma, encouraging individuals to share their stories of turning their personal struggles into strength. The initiative aims to foster a supportive community that embraces growth as part of the healing process.

Join Us And Take Action

Share Your Story and Encourage Others to Share: Tell your story and share how you #ChooseGrowth to inspire a wave of transformation. Use our provided templated graphics to share your journey on social media. Remember to tag us @ChooseGrowthOrg {full list of social handles and links below}.

Connect and Spread the Word: The more we share, the more we grow. Connect with others and share the message of Posttraumatic Growth far and wide.

Partner with Us: If you’re a brand, influencer or organization, join our initiative to spread the word. We’re not seeking fiscal support, just your engagement. There are logo placement opportunities and team-building activities available.

Get Involved Year-Round: Stay engaged with our ongoing events and content initiatives throughout 2024 and beyond. Follow us for updates.

Learn more about the transformative power of Posttraumatic Growth (PTG) here.

See the Potential: Embrace the idea that trauma can lead to transformation.

choosegrowth_Firefighter_IG_Stories-1080x1920

choosegrowth-IG-Story-Polaroid-boxer-1080x1920

Facts about PTSD + PTG

THE SCIENCE OF POSTTRAUMATIC GROWTH

PTG is a positive psychological transformation that can happen after trauma. Veteran Wellness programs that use PTG practices and methodologies report significant and sustained results.

49% decrease in PTSD symptomatology
60% decrease in depression
28% decrease in anxiety
50% decrease in stress

Source: Frontiers in Psychology, Jan 2024

GENERAL MENTAL HEALTH DATA

70% of American adults have experienced at least one traumatic event in their lives. {National Council}

45% of adults aged 35-44 experienced the highest increase in mental health diagnoses in 2023 {APA.org}

62% of adults report they don’t talk about their stress because they don’t want to burden others {APA.org}

Over 25% of teenagers report being cyber-bullied online {DoSomething.Org}

More law enforcement officers die by suicide than in the line of duty on average every year.

Women have a two to three times higher risk of developing post-traumatic stress disorder (PTSD) compared to men {NCBI}

Two thirds of children experience trauma before the age of 16. {SAMHSA}

Almost a third of U.S. adults now report symptoms of either depression or anxiety {Time Magazine}

Campaign Launch Posts

Suggested Copy

We are proud to support the #ChooseGrowth campaign, honoring transformation in the aftermath of trauma. Join us in spreading the word and fostering a community of growth. 🌱 Learn more about the power of Posttraumatic Growth (PTG) and get involved at www.choosegrowth.org

Every story of trauma has the potential for growth. We’ve joined the #ChooseGrowth campaign to help share this powerful message. Discover more about Posttraumatic Growth (PTG) and see how you can participate at www.choosegrowth.org